SquareMarket Launch


About SquareMarket

Welcome to our first newsletter and official launch announcement.

SquareMarket is an online marketplace connecting restaurants directly to local craft beverage suppliers. We help restaurants seamlessly discover, communicate, order, pay, receive, and organize their craft beverage suppliers - all without an expensive middleman. 

Our mission is to bring the entire restaurant supply chain online - but do so in a way that empowers direct relationships between local businesses.

From working in the dish pits until 3am to owning a restaurant and everything in between, our team has done it all. We've built and will continue to build SquareMarket directly alongside the restaurant industry. SquareMarket is technology built for restaurants, by restaurateurs.

SquareMarket is the best way for restaurants to buy their craft beverages.

About our Launch & Where We're Headed

We've been improving our product over the past few months in private beta with a dozen beverage companies and restaurants - we're now ready to open the doors to anyone and everyone. 

As of October 12, any restaurant that wants to join SquareMarket and bring their beverage ordering online can do so in less than 30 seconds here

If you don't see a particular craft beverage supplier on SquareMarket that you would like to be on, just let us know and we'll work to bring them on. 

As mentioned, we're building SquareMarket directly alongside the industry, so if you have any ideas, feedback, or just want to chat - please reach out to us at ty@squaremarket.io or the live chat on our site. We'd be more than happy to schedule a call or even come by your restaurant for a pint.

Our Founding Supplier Partners

Introducing our Founding Supplier Partners - 14 unique craft beverage companies ready to change up 'the way things have always been done' in search of ways to bring a better experience to their restaurant customers. Let us introduce them:

Bangarang - London, Ontario
Website | Order Page
Light, flavorful - a local seltzer option for restaurants.

Black Rapids - Ottawa, Ontario 
Website | Order Page Coming Soon
Award winning milk stout and an IPA.

CRANK Lite - London, Ontario
Website | Order Page
Crushable, quality beer at great prices.

Crawler - Toronto, Ontario
Website | Order Page Coming Soon
A new kind of RTD - local vodka, gin, and a splash of crisp light beer.

Darling Mimosa - Toronto, Ontario
Website | Order Page
Mimosa in a can? We're in.

Daydream Drinks - Toronto, Ontario
Website | Order Page
Canada’s first Sparkling Water infused with hemp extracts and adaptogens.

El Gringo - Toronto, Ontario
WebsiteOrder Page
An authentic taste of Latin America.

Heretic Spirits - Collingwood, Ontario
Website | Order Page
Crafted locally...acclaimed globally. 

Holman Brewing - Orangeville, Ontario
Website | Order Page
Small batch, hand crafted beer.

Karbon Brewing - Toronto, Ontario
Website | Order Page
Better beer for a better world - join their journey in becoming Canada's first carbon negative brewery.

Rally Beer Company - Toronto, Ontario
Website | Order Page
The better (for you) beer.

Rouge River - Markham, Ontario
Website | Order Page
Markham's Craft Brewery - focused on hop-forward and sour ales.

Something in the Water - Toronto, Ontario
Website | Order Page
Curiously sour beers with just a hint of sweetness.

Triple Bogey - London, Ontario
Website | Order Page
Name a better combo than beer and golf. 

Each month we will provide a list of new breweries on SquareMarket and any important news, product launches, promos, etc., from our existing Supplier Partners.

Our goal is to add 2-3 new breweries each month and we're currently speaking with more than a dozen to join SquareMarket. Feel free to let us know of any brewery that you would like to join, and we will work to get them on for you. 

Our Founding Industry Partners

Over the past few months, we've met and developed strong relationships with tons of people working in various aspects of the restaurant industry. We're inspired by their drive and focus in adding value to the industry and we wanted to showcase their work:

Beer education courses for the curious.

The Speakeasy Agency
Enterprise level marketing at small business prices.

Small Batch Distribution
Tell them SquareMarket says hi when they deliver your craft beer.

Thirst for Knowledge
Roger Mittag - the professor of beer.

BAOS are a podcast, YouTube channel and web series who share the stories about craft beer and the people behind it.

A new type of restaurant buying group, built by restaurateurs.

Curated Resources

Each month, we'll curate a short list of craft beer content, industry news, events and other important updates that impact the restaurant industry.

As part of our public launch, we're announcing our first content partnership: BAOS, a full-fledged craft beer media company, with a YouTube series, podcast and blog, and a full team - hosts, digital media, producer, and audio engineer.

Going forward, we will be providing direct links to BAOS content curated for restaurant operators, including deep dives on some of our craft beer partners, beer types, consumer trends and more. 

Feel free to respond to this email with ideas and suggestions for content that you'd find helpful, and we'll pass it along to BAOS.

We're very excited to continue building our product directly alongside the industry and creating significant value for the entire community. It's about time we bring the restaurant supply chain online and do so while empowering direct relationships with local suppliers.